Overview
Vice President, eCommerce and Digital Transformation (B2B & B2C)
Location: Greater Boston (On-site 2-3 days per week)
Position Type: Full-Time
Salary: Base Salary $200,000 plus bonus
About the Company:
Our client is a dynamic and innovative company committed to delivering exceptional products to both B2B and B2C markets. We are seeking an experienced and visionary eCommerce and Digital Transformation Executive to lead our online initiatives, drive revenue growth on our Shopify site, and shape a seamless digital ecosystem for our diverse product lines.
Responsibilities:
- Digital Strategy and Transformation:
- Collaborate with the CEO to develop and execute a comprehensive digital strategy aligned with overall business objectives.
- Lead the digital transformation efforts, ensuring a seamless and engaging customer experience across all digital touchpoints.
- eCommerce Leadership:
- Oversee the strategic development and management of our Shopify site, optimizing the platform for both B2B and B2C audiences.
- Drive revenue growth through effective eCommerce strategies and initiatives.
- Team Management:
- Manage a team of 6-8 Marketing Managers and Junior Directors, fostering a collaborative and innovative work environment.
- Provide guidance, mentorship, and professional development opportunities for team members.
- Omni Channel Marketing:
- Work on building and implementing effective omni-channel marketing campaigns to enhance the brand’s visibility and reach.
- Ensure consistency in messaging and branding across all channels.
- Collaboration with CEO:
- Work closely with the CEO to align digital initiatives with broader business goals and objectives.
- Provide regular updates on digital performance, highlighting successes and proposing optimizations.
- On-Site Collaboration:
- Be present on-site in Dedham, MA, 2-3 days per week, collaborating with cross-functional teams and ensuring the successful implementation of digital strategies.
Qualifications:
- 15+ years of diverse eCommerce experience with a proven track record of success in both B2B and B2C environments.
- Strong leadership skills with experience managing high-performing teams.
- Previous experience working on Shopify and other relevant eCommerce platforms.
- In-depth knowledge of digital marketing, including omni-channel strategies.
- Ability to collaborate effectively with the CEO and other cross-functional teams.
- Proven experience in driving revenue growth through digital channels.
- Local candidates with similar experience are highly encouraged to apply.