Significant experience in one or more of the following areas : digital production, marketing technology, marketing, and / or creative
Excellent PowerPoint, Excel, Outlook, and Word skills required
Curious and intellectually honest
Dedication to continuous growth, development, and improvement
Customer first mentality
Comfortable leading and influencing through ambiguity and without authority
Strong attention to detail and methodical thinking
Entrepreneurial and agile mentality, with a bias towards action
Passion for mentoring and coaching
Strong project management, time management, and organization skills with a proven ability to successfully plan, manage and (re)prioritize multiple complex projects, programs and campaigns simultaneously and foresee / mitigate potential risks
Process and detail-oriented thinker who provides clear direction and maintains clear communication with others about the work and results
Adept at building relationships across all management levels in a highly matrixed environment, leading and collaborating on cross-functional teams, and influencing direction where there isn’t explicit authority
Excellent analytical, creative, and oral / written communication / presentationskills
Excellent judgment and problem solving
Demonstrated ability to self-learn and self-direct
Enjoy tracking, triaging, and solving issues in real-time
Ability to continuously develop and improve process / infrastructure within a constantly evolving team
Act as primary liaison between internal business and tech teams to resolve various project and technology challenges
Able to lead by demonstrating and establishing clarity, effectively communicating, and reinforcing the value of collaboration in enhancing team’s performance
Ability to think strategically and assess strategy and requirements while implementing tactically on multiple major initiatives simultaneously
Provide guidance and lead training to enable other team members to meet / exceed expectations
May be responsible for managing a small team of individual contributors;
Plan and execute email campaigns from campaign strategy and requirements through deployment – scheduled campaigns, automated triggers, Journey Builder and automated multi-touch campaigns
Build and edit email code and logic using Salesforce Marketing Cloud (SFMC) Content Builder and AMPscripting tools
Collaborate with technology teams to onboard new email programs and content to the email platform, Salesforce Marketing Cloud (SFMC), acting as the voice of the business
Additionally, the team provides leadership / support to enhance process / procedure efficiency for email programs, and collaborates with partners to drive program / campaign effectiveness through capability enablement, implementation design, customer journey mapping, channel reporting, etc
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