From Brand to Bottom Line: Hiring Marketers Who Drive ROI
marketing is no longer just about impressions or clever taglines. It’s about results. Measurable ones.
For CEOs, Heads of Talent, and Hiring Managers—especially within Private Equity-backed portfolio firms—the pressure is on to find marketing leaders who do more than build brand awareness. The expectation is clear: Drive pipeline. Drive conversion. Drive revenue.
The New Gold Standard in Marketing Leadership
Gone are the days when CMOs were seen as creative-only visionaries. Today’s most valuable marketers speak the language of finance, data, and ROI. They know how to:
- Build full-funnel strategies across performance, brand, and CRM
- Align marketing with sales to drive real business growth
- Leverage MarTech and analytics to track every dollar spent
- Optimize media budgets and channels based on conversion—not gut instinct
These leaders are not just storytellers. They’re strategists, technologists, and revenue multipliers.
Private Equity’s Need for Results-Oriented Marketing
Private Equity firms know this better than anyone. We partner with PE firms across industries to help them place marketing executives who can hit the ground running and move the needle immediately.
Whether it’s a:
- VP of Demand Generation for a B2B SaaS portfolio company
- Omni-Channel CMO for a direct-to-consumer retail investment
- Brand + Performance Marketer for a growth-stage B2B2C services firm
…our search work is focused on one thing: ROI-driven growth.
Why Traditional Hiring Approaches Fall Short
Many CEOs and Heads of Talent come to us after they’ve tried (and failed) to fill these roles on their own. They’ve:
- Posted job ads with hundreds of unqualified applicants
- Tapped their networks only to find candidates without the right depth
- Interviewed great “talkers” who couldn’t connect marketing to revenue
The reality is: hiring a marketing leader who can truly deliver growth is hard. And getting it wrong costs time, money, and momentum.
That’s where we come in.
Our Approach: Precision Search for High-Impact Talent
We’ve built a nationwide (and global) network of proven marketing executives who have:
- Scaled companies from Series B to exit
- Built marketing functions from scratch
- Created demand engines that fill pipelines and convert leads
- Aligned brand strategy with bottom-line impact
85% of our placements are with Private Equity firms and their portfolio companies.
And we’re proud to say that most of our placements are promoted within the first 18 months.
Ready to Go From Brand to Bottom Line?
If you’re hiring a CMO, VP of Marketing, or any senior-level marketing executive, and you must get it right—let’s talk. We specialize in identifying and securing the kind of leaders who don’t just build awareness…they build revenue.
📩 Reach out to start the conversation.
Let’s find your next marketing leader—one who drives real ROI.
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